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AURIS Finance assisted GOODS TO KNOW in its merger with the LA PHRATRIE Group

Goods To Know - La Phratrie

With the support of a €6 million bond financing, LA PHRATRIE Group is accelerating its development by acquiring GOODS TO KNOW and now claims a turnover of over €60 million.

Founded in 2013 by Fabienne RAYNAUD and Adeline CARRIE, GOODS TO KNOW is a consulting and communication agency specializing in diversity and inclusion issues in the workplace, with a turnover of approximately €2 million.

Driven by a team of about a dozen employees, the company enables companies to train and educate their employees on societal issues through a wide range of services (digital media, communication materials, training, events, etc.).

Based on a common set of values and a resolutely human project, this operation allows LA PHRATRIE, a communication and event group created by Gad WEIL, to become an ETI (intermediate-sized company) comprising 14 companies with strong and complementary identities, and nearly 260 employees spread across 7 French cities (Paris, Pantin, Rennes, Nantes, Lyon, Toulouse, and Strasbourg).

The Group plans to continue its development through organic and external growth, with the ambition of surpassing €100 million in turnover by 2025.

AURIS Finance acted as advisor to the sellers.