Corporate photo showing the executives of RM PROPRETÉ and NSI GROUPE alongside a member of AURIS Finance, illustrating the sale of RM PROPRETÉ to the NSI Group and their strategic partnership.
RM PROPRETÉ, a Normandy-based industrial cleaning company, has finalized its sale to NSI GROUPE, a national specialist in cleaning and related services. This transaction marks a new stage in RM PROPRETÉ’s development and fully aligns with NSI GROUPE’s external growth strategy. Advised by AURIS Finance, RM PROPRETÉ is thus joining a solid and growing group, strengthened by an active consolidation dynamic in the cleaning sector.
RM PROPRETÉ: recognized expertise in professional cleaning
Founded in 2012, RM PROPRETÉ has established itself as a leading player in the industrial cleaning sector in Seine-Maritime. Based in Saint-Jacques-sur-Darnétal, the company provides services to a diverse clientele, mainly composed of companies in the tertiary sector and property management firms, and its operations cover almost the entire Normandy region.
Over the years, RM PROPRETÉ has distinguished itself through the quality of its services, the reliability of its teams, and its ability to meet demanding requirements, both in terms of cleanliness and compliance with technical and organizational constraints. This operational performance has resulted in steady growth, supported by a strong client portfolio and a lasting reputation in the Normandy region.
NSI GROUPE: a fast-growing national player
Founded in 2011 and based in Marly (Nord), NSI GROUPE is a cleaning and multiservices group with a network of 25 agencies across France. The group supports professional clients, particularly in the tertiary and industrial sectors, with a service offering that includes routine cleaning and related services.
This acquisition is part of NSI GROUPE’s territorial development strategy, as the group continues its strong growth and the consolidation of its national footprint. The integration of RM PROPRETÉ strengthens the group’s presence in Normandy, a strategic region where demand for cleaning and multiservices is well-structured and growing.
A value-creating transaction with strong synergies
The combination of RM PROPRETÉ and NSI GROUPE is based on strong operational complementarities.
The integration of RM PROPRETÉ allows NSI GROUPE to consolidate its presence in Normandy and reinforce its regional footprint.
Combining the teams’ know-how will foster process optimization and continuous improvement in service quality.
Expanding the offering and pooling resources will make it possible to better support existing clients and capture new opportunities.
This transaction illustrates the sector’s consolidation trend: local players, with strong regional roots, find a growth lever by joining structured groups capable of deploying resources, tools, and high quality standards.
Testimonials
“The combination with NSI GROUPE opens a new chapter for RM PROPRETÉ. I was convinced by the industrial project carried by the group and by the human values that drive its teams. This transaction ensures the continuity of our business and offers new development prospects.”
— Reynald Ménard, Founder of RM PROPRETÉ
“The integration of RM PROPRETÉ fully aligns with our territorial development strategy. We are delighted to welcome teams recognized for their professionalism and expertise, with whom we share a common vision of the business and service quality.”
— Romain Tellier, NSI GROUPE
The role of AURIS Finance
AURIS Finance acted as the exclusive advisor to the seller in this transaction. The AURIS Finance teams supported RM PROPRETÉ throughout the entire sale process: structuring the project, preparing the documentation, identifying and selecting buyers, organizing the competitive process, and negotiating through to completion.
This transaction illustrates AURIS Finance’s expertise in supporting SME and mid-cap company executives in their sale or strategic partnership projects, particularly in the cleaning, multiservices, and business services sectors.
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